Music Marketing Guide: Tutorials & Tips

Finishing a great song is only half the job. People also need to hear it. This hub collects our most useful music marketing guides: finding your audience, building your brand, promoting on social media and streaming platforms, and getting your music out as an independent artist.

It’s for independent musicians and producers who are releasing music without a label or a big budget and want a clear plan instead of random posting. Start with How To Market Your Music, our main guide, which covers audience, branding and social media strategy in one place. Then read the self-promotion and independent marketing guides for day-to-day tactics, and the where-to-promote article to decide which platforms deserve your time. Finish with the wider look at how marketing works in today’s music industry.

Start here: the best Music Marketing guides

Make sure the music matches the marketing: get your release mastered by Solar Heavy, or browse all tutorials.

All Music Marketing articles - Page 7